Terri N. Hernandez, Ph.D., Assistant Professor, teaches public relations courses in the Department of Communication at Mississippi State University. Her research examines inter/intragroup relations, consumer behavior, and social and digital media as an intersection to organization-public relationships and branding. Her work has been published in the Journal of Consumer Marketing, Social Media and Society, and Computers & Human Behavior, among others.

https://orcid.org/0000-0003-1939-7266